Q & A

Q & A Subjects

Cost of a Web Site

A number of factors can affect the cost of a Web site and the time it takes to create a site that meets your needs and provides the content you want. They include:

- the type of site you want;
- HTML, CMS, transactional, etc. site;
- the number of pages and subpages;
- the amount of content to be incorporated;
- image retouching and design;
- the addition of banners with optional animation;
- the number of links to social networks;
- the inclusion of forms;
- the inclusion of a location map;
- text writing;
- the preparation of database files;
- ideation;
- search engine optimization .

Photo Editing

Can you take an old photo print and retouch it?

No problem! We can digitize, restore, and retouch any photograph to make it look better.

Do you do touch-up work for other photographers?

We certainly do! We guarantee high quality standards and respect the photographer’s style to ensure the work remains identifiably theirs.

Search engine optimization (SEO) is a series of techniques intended to make it easier for search engines to understand the subject matter and the contents of one or all of the pages of a Web site. These techniques are therefore intended to provide search engines’ Web spiders with as much information as possible about the contents of a Web page.

What are the challenges?

Search engine optimization is a real challenge on a number of levels:

- making a site visible on a permanent basis;
- using the search engines to bring in qualified traffic;
- acquiring a brand image with Internet users.

Social Networks

What are the advantages of social networks?

The increasing popularity of social networks in recent years means that businesses now have to include them in their Web strategies. They make a major contribution to awareness of your site, products, and services. The bigger your social network, the more Internet users will share your information and speak about you.

Do you build personalized social networks?

Yes! Social networks can be created strategically and customized for you so that you can grow your own social network or make it more efficient. Examples include Facebook, Twitter, YouTube, Vimeo, and LinkedIn accounts.

What are the statistics?

In Canada in 2012, out of a population of 34.5 M:

- 51% (17.5 M) had a Facebook account;
- 16% (5.6 M) had a Twitter account;
- 15% (5 M) had a LinkedIn account.

Tablets and Smartphones

Why can iPhone and iPad not access some sites?

It is highly likely that the site or part of it is programmed in Flash, a format iPhone and iPad cannot read.

How do you read Flash with an iPhone or an iPad?

Your devices can read Flash if you install a Flash Player application (e.g. Puffin Web Browser). However, these apps are rarely free.
Do you create personalized icons for Web sites?

Of course! We create personalized icons that suit your image.

Web Statistics

Web site traffic analysis (also known as Web analytics) can be used to quantify Web traffic according to indicators such as the number of unique visitors, viewed pages, average length of visit, etc. It combines the measurement, collection, analysis, and presentation of data from the Internet and uses this data to understand and optimize Web use.

Traffic can be measured in a number of ways including:

- data volume measurement;
- number of unique visitors;
- number of page views.

Existing tools can be used to analyze traffic in greater detail, identifying factors such as:

- provenance of visitors;
- conversion rate (ROI);
- time spent;
- bounce rate;
- technology used by client station;
- configuration of client station;
- contents.

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